Which type of website is better for you? Explore 5 different classic options!
I remember getting my first computer when I was 14, connecting to the internet and have access to a whole new world was just WOW!
Soon, my parents and grandparents joined me in the navigation of ”the new world”!
With the rise of the internet and mobile device, now most people, at least in Australia have access to the internet. It’s so much easier to for everyone to explore the world, learn about others, access education, but also to explore different brands and compare the best deals. But it’s also so much easier for everyone to upload content on the web, leading to an endless digital chaos.
In the middle of this digital chaos, standing out becomes increasingly difficult.
Websites are a great way to keep your business in front of customers and grow your customer base IF you can differentiate yourself through it. Websites can be designed in various ways, depending on what kind of business you have, what are your goals, and what is your competitive edge.
In this article “Which Type of Website is Better for You?”, we will cover 5 types of websites, and we’ll also discuss which one is right according to your profession.
Read till the end to get clarity!
Which type of website is better for you? The 5 classics!
1. Personal Website
Selling personal services or working with micro-businesses?
Personal websites are the best option if you are looking into build a personal relationship with your clients. Personal branding works well with personal services or if you are looking to work with local small businesses. It’s suitable for individuals who want to showcase their experience, achievements, journey, and awards. If you are an entrepreneur and want to showcase your life journey, then personal website is most suitable for you.
Some entrepreneurs choose to have a formal business website and a personal website as well. The personal website focusing on building trust, as it’s easier to relate to a brand, when it’s represented by a human face rather that a logo or corporate look. Professional websites focus more on services than a person.
Personal websites can also be used as a high-tech resume, to display skills and experiences to potential employers. It also gives you the opportunity to build an audience, get relevant traffic, network with peers, and get feedback on your work from people all over the world.
2. Portfolio Website
If you’re an artist, you might have an offline portfolio or one on third-party website. But having your own portfolio website makes your work accessible by more people, 24/7 and looks more professional.
You can add or edit your past work at any time. This will give you the freedom to showcase your work as you want. People often think having a portfolio website is just for designers or photographers. However, everyone from writers, programmers, and illustrators can use it to showcase their work.
A portfolio website is a great way to share your work on social media and art or professional platforms and connect with potential buyers or clients.
3. Business Website
Whether you are a small business or a large corporation, you should have a professional business website to showcase your products or services. A website that displays how your product or service help your clients is a must! A business website should reflect your professionalism, be very clear about what value of your products and services offer and differentiate you from your competitors.
With a business website, you can design website in a way that resonates with your potential customers. Want to have a look at such websites? Scroll through our portfolio.
A business website is the most common tool for marketing a company online. It is also the first point of contact for potential customers. The website should be designed to be user-friendly and engaging to attract more visitors and generate leads.
The following are some of the benefits of a business website:
- It provides a platform for businesses to showcase their products and services.
- Digital marketing campaigns can be managed from one centralised location.
- It helps establish credibility with potential customers.
- A business website also reduces costs by not relying on third-party platforms.
Looking for a professional bespoke design? Look at our bespoke web design services.
4. eCommerce Website
eCommerce websites are built to sell products online. In 2022, most retailers experienced financial difficulties during the pandemic, and want to expand their reach beyond the local market or normal hours of activities. eCommerce websites are obviously the best option. It is an extremely useful tool to reach target customers using various digital ad campaigns.
If you’re a shop owner or retailer, eCommerce websites can take you to the next level and offer you a different type of clientele and take away the financial pressure and risk that comes with being a small local shop. But you need to make sure few things before developing it.
The success of an eCommerce website largely depends on its usability. It is necessary to take care of the following aspects before developing a website:
- The website should be easy to navigate and load quickly.
- A good customer service should be provided to customers, which can be done by providing a contact number, email address or live chat window.
- The website should have an attractive design and use responsive web design techniques for mobile devices.
- There shouldn’t be any bugs on the site that might hinder the user experience.
- The site should be secure and have SSL certificates installed.
5. Blog Website
Love to write? Blog website helps showcase your blogging skills or niche expertise to the world. If you are an expert in your field, then blogging is the right way to make another source of income. But how you will do it? We can help you to develop a blog website with all the SEO best practices.
There are many benefits to be gain from blogging websites. One of them is that they can be used to promote products and services, which in turn can lead to more sales. Another benefit is that they can be used as a marketing tool, which leads to increased exposure and increased revenue. Blogging websites also allow people to express themselves in less formal way than professional website and grow their community.
It allows you to provide valuable content to your audience, which can lead to increased traffic and revenue for your business, if leveraged with other marketing tactics.
Have you found out which type of website is better for you?
Have you found your answer? The most important factor, for any type of website intent to use, is that your web design and development project should start with a website strategy, bespoke to your target audience and goals.
Still wondering which website is suitable for you? Our marketing agency has team of digital consultants to help you. With 12+ years of experience, they have thorough knowledge and expertise in providing matchless digital solutions.
Ready to get started? Email us at email@example.com.
With 63% of internet traffic coming from mobile devices, a responsive website is an absolute necessity. In a world of digital chaos, small businesses struggle